A multidisciplinary design leader based in Singapore, who designs with heart, strategy and a sprinkle of storytelling magic.

Believes that design is not just about usability, but also unforgettable experiences.

  • I graduated with a Master in Architecture from National of University, Singapore. I have strong expertise in the design process from conceptualization, planning, articulation of design value and design strategy.

  • I worked on UX (I got certified in 2023!), product, editorial, and graphic design. I have a discerning eye for problems and I love applying design thinking into solving them. My multidisciplinary design skills help to further refine my solutions and elevates the user experience.

  • I lead with a guidance-based approach, to build effective teams that design human-focused experiences and shape guidelines for best design practices. 

Select Works

Clients I have worked with

I don’t just design for users—I design for impact. Let’s build something great together.